{ "schema": "e2m-free-tools-portfolio/1.0", "version": "2026-09-23", "owner": "E2M & Associates", "purpose": "Canonical portfolio of free Brazil market-entry decision tools. Planned routes are not represented as live until implemented.", "rules": [ "A tool must solve one explicit decision problem.", "Inputs, outputs, evidence boundary and E2M handoff must be visible.", "Do not publish a calculator that implies false precision.", "Planned tools do not receive thin placeholder pages; they are published only when functional.", "Benchmarks remain evidence assets; tools consume them and expose assumptions." ], "tools": [ { "id": "brazil-market-entry-calculator", "name": "Brazil Market Entry Calculator", "route": "/brazil-market-entry-calculator/", "status": "live", "priority": 1, "roadmap_item": 23, "phase": "Economics", "problem": "Estimate initial and monthly Brazil-entry budget without false precision.", "user": "CFO, founder, expansion lead", "inputs": "Entry model, headcount, office, housing, hiring, GTM", "outputs": "Initial + monthly range, cost stack, assumptions, export", "data_required": "Cost, salary, employer-cost, office, housing and GTM benchmarks", "seo_intent": "Brazil market entry cost calculator; cost to enter Brazil", "cta": "Ask E2M to validate the operating budget", "technical_difficulty": "High", "impact": "Very high", "implemented_on": "2026-09-23", "data_url": "/data/e2m-brazil-market-entry-calculator-2026.json" }, { "id": "entry-mode-decision-engine", "name": "Entry Mode Decision Engine", "route": "/brazil-entry-mode-decision-engine/", "status": "live", "priority": 2, "roadmap_item": 24, "phase": "Strategy", "problem": "Choose among direct sales, distributor, representative, EOR, entity or hybrid models.", "user": "CEO, expansion lead, strategy team", "inputs": "Commercial evidence, customer control, local invoicing, headcount, senior local ownership, regulatory/import dependency, execution mix, reversibility and 12-month objective", "outputs": "Six-model fit map, best current planning fit, explicit trade-offs, next commitment gate, alternatives and specialist-confirmation flags", "data_required": "Entry Economics, timeline and operating-model evidence", "seo_intent": "EOR vs distributor vs entity Brazil; Brazil entry mode", "cta": "Ask E2M to pressure-test the selected mode", "technical_difficulty": "Medium · upgraded 2026-09-24", "impact": "Very high", "last_upgraded": "2026-09-24" }, { "id": "team-cost-calculator", "name": "Team Cost Calculator", "route": "/brazil-team-cost-calculator/", "status": "live", "priority": 3, "roadmap_item": 25, "phase": "Hiring", "problem": "Convert a proposed Brazil team into salary and employer-cost ranges.", "user": "HR, CFO, expansion lead", "inputs": "Roles, seniority, location, employment model, benefits", "outputs": "Monthly/annual payroll and employer-cost scenario", "data_required": "Salary Benchmark + Employer Cost Benchmark", "seo_intent": "Brazil team cost calculator; employee cost Brazil", "cta": "Ask E2M to recruit and operationalize the team", "technical_difficulty": "Medium · implemented 2026-09-24", "impact": "Very high", "implemented_on": "2026-09-24", "data_url": "/data/e2m-brazil-team-cost-calculator-2026.json" }, { "id": "entry-timeline-builder", "name": "Entry Timeline Builder", "route": "/brazil-entry-timeline-builder/", "status": "build_next", "priority": 4, "roadmap_item": 26, "phase": "Planning", "problem": "Turn an entry model into a realistic 30/60/90/180-day dependency plan.", "user": "PMO, COO, expansion lead", "inputs": "Entry model, entity, hiring, office, GTM, import/regulatory needs", "outputs": "Milestones, dependencies, critical path and timing ranges", "data_required": "Market Entry Timeline Benchmark + official process anchors", "seo_intent": "Brazil market entry timeline; how long to enter Brazil", "cta": "Ask E2M to own the local critical path", "technical_difficulty": "Medium", "impact": "Very high" }, { "id": "gtm-planner", "name": "Brazil GTM Planner", "route": "/brazil-gtm-planner/", "status": "build_next", "priority": 5, "roadmap_item": 27, "phase": "GTM", "problem": "Design a first 90-day Brazil commercial-launch hypothesis.", "user": "VP Sales, CRO, founder, country lead", "inputs": "ICP, product, ACV, buyer, sales cycle, maturity, local presence", "outputs": "Channel hypotheses, first meetings, 90-day KPIs and tests", "data_required": "Commercial Launch Benchmark + channel evidence", "seo_intent": "Brazil GTM planner; go to market Brazil", "cta": "Ask E2M to execute the GTM plan locally", "technical_difficulty": "High", "impact": "Very high" }, { "id": "sao-paulo-location-selector", "name": "São Paulo Location Selector", "route": "/sao-paulo-location-selector/", "status": "build_next", "priority": 6, "roadmap_item": 28, "phase": "Location", "problem": "Choose a São Paulo base by economics and operating fit rather than prestige alone.", "user": "COO, office lead, relocating executive", "inputs": "Budget, office/housing needs, commute, client geography, airport frequency", "outputs": "Neighborhood shortlist, trade-offs and budget context", "data_required": "Office Cost Index + Corporate Housing Index + city intelligence", "seo_intent": "best neighborhood São Paulo business; São Paulo office location", "cta": "Ask E2M to source the office/housing shortlist", "technical_difficulty": "High", "impact": "Very high" }, { "id": "employer-cost-calculator", "name": "Employer Cost Calculator", "route": "/brazil-employer-cost-calculator/", "status": "planned", "priority": 7, "phase": "Hiring", "problem": "Translate base salary into transparent employer-cost scenarios.", "user": "CFO, HR, finance", "inputs": "Salary, tax regime, RAT/FAP, benefits and contingency assumptions", "outputs": "Monthly/annual employer cost with line-item explanation", "data_required": "Employer Cost Benchmark", "seo_intent": "Brazil employer cost calculator; payroll cost Brazil", "cta": "Ask E2M to validate assumptions with local specialists", "technical_difficulty": "Medium", "impact": "High" }, { "id": "salary-benchmark-explorer", "name": "Salary Benchmark Explorer", "route": "/brazil-salary-explorer/", "status": "planned", "priority": 8, "phase": "Hiring", "problem": "Find defensible salary bands for Brazil roles quickly.", "user": "HR, hiring manager, CFO", "inputs": "Role family, title, seniority, city", "outputs": "P25/P50/P75 bands, source/methodology and related roles", "data_required": "Brazil Salary Benchmark", "seo_intent": "Brazil salary benchmark; São Paulo salary ranges", "cta": "Ask E2M to recruit against the selected band", "technical_difficulty": "Low", "impact": "High" }, { "id": "office-cost-comparator", "name": "São Paulo Office Cost Comparator", "route": "/sao-paulo-office-cost-comparator/", "status": "planned", "priority": 9, "phase": "Location", "problem": "Compare office districts and workspace models on the same planning basis.", "user": "COO, finance, office lead", "inputs": "District, team size, area, traditional/flex/coworking", "outputs": "Cost range, vacancy context and model trade-offs", "data_required": "São Paulo Office Cost Index", "seo_intent": "São Paulo office cost calculator; Faria Lima office cost", "cta": "Ask E2M to source and negotiate viable options", "technical_difficulty": "Medium", "impact": "High" }, { "id": "housing-budget-planner", "name": "Corporate Housing Budget Planner", "route": "/sao-paulo-corporate-housing-planner/", "status": "planned", "priority": 10, "phase": "Location", "problem": "Budget furnished executive housing by stay length, size and neighborhood.", "user": "HR mobility, executive, finance", "inputs": "Stay length, apartment size, neighborhood, service level", "outputs": "Planning range, neighborhood trade-offs and sourcing brief", "data_required": "Corporate Housing Index + provider snapshots", "seo_intent": "São Paulo corporate housing cost; furnished apartment São Paulo executive", "cta": "Ask E2M to source and operate the stay", "technical_difficulty": "Medium", "impact": "High" }, { "id": "eor-vs-entity-comparator", "name": "EOR vs Entity Comparator", "route": "/brazil-eor-vs-entity/", "status": "planned", "priority": 11, "phase": "Hiring", "problem": "Decide when an EOR is still rational versus opening an entity.", "user": "CFO, HR, legal, expansion lead", "inputs": "Headcount, salary mix, duration, control, compliance and commercial needs", "outputs": "Cost/complexity trade-offs and breakpoints to investigate", "data_required": "Entry Economics + Employer Cost + Timeline benchmarks", "seo_intent": "EOR vs entity Brazil; employer of record Brazil cost", "cta": "Ask E2M to model the operating transition", "technical_difficulty": "High", "impact": "High" }, { "id": "first-team-role-sequencer", "name": "First-Team Role Sequencer", "route": "/brazil-first-team-sequencer/", "status": "planned", "priority": 12, "phase": "Hiring", "problem": "Avoid importing the HQ org chart into the first Brazil team.", "user": "Founder, HR, country lead", "inputs": "Business model, sales motion, customer load, local dependencies", "outputs": "1/3/5/10-person sequence and make-vs-buy logic", "data_required": "First-Team Benchmark + salary/employer cost data", "seo_intent": "first team Brazil; Brazil hiring plan", "cta": "Ask E2M to recruit and sequence the team", "technical_difficulty": "Medium", "impact": "High" }, { "id": "business-development-capacity-planner", "name": "BD Capacity Planner", "route": "/brazil-business-development-capacity-planner/", "status": "planned", "priority": 13, "phase": "GTM", "problem": "Size Brazil prospecting and meeting-generation capacity before hiring blindly.", "user": "VP Sales, founder, BD leader", "inputs": "ICP count, channels, meeting target, ACV, cycle, local ownership", "outputs": "Capacity range, operating model and KPI assumptions", "data_required": "Commercial Launch Benchmark + current capacity data", "seo_intent": "Brazil business development capacity; outsourced sales Brazil", "cta": "Ask E2M to run Business Development on Demand", "technical_difficulty": "Medium", "impact": "High" }, { "id": "import-trade-readiness-checker", "name": "Import & Trade Readiness Checker", "route": "/brazil-import-readiness-checker/", "status": "planned", "priority": 14, "phase": "Trade", "problem": "Identify blockers before committing to a Brazil import path.", "user": "COO, supply chain, founder", "inputs": "Product, NCM/HS knowledge, regulated status, importer model, origin", "outputs": "Readiness checklist, evidence gaps and next official checks", "data_required": "Receita/Siscomex + regulator + trade evidence", "seo_intent": "Brazil import requirements checker; import to Brazil checklist", "cta": "Ask E2M to coordinate local trade specialists and suppliers", "technical_difficulty": "High", "impact": "High" }, { "id": "entity-setup-checklist", "name": "Brazil Entity Setup Checklist", "route": "/brazil-entity-setup-checklist/", "status": "planned", "priority": 15, "phase": "Setup", "problem": "Make foreign-shareholder setup dependencies visible before filings begin.", "user": "Founder, CFO, legal, expansion PM", "inputs": "Shareholders, foreign documents, address, activity, regulated status", "outputs": "Document/dependency checklist and critical-path questions", "data_required": "DREI, Redesim, Receita and sector-regulator requirements", "seo_intent": "Brazil company setup checklist; foreign company CNPJ checklist", "cta": "Ask E2M to coordinate the local setup workstream", "technical_difficulty": "Medium", "impact": "High" }, { "id": "brazil-expansion-passport", "name": "Brazil Expansion Passport", "route": "/brazil-expansion-passport/", "status": "live", "priority": 16, "phase": "Platform", "problem": "Keep multiple Brazil expansion decisions in one coherent project.", "user": "Expansion team, founder, COO", "inputs": "Company profile, entry goals, team, office, GTM, sourcing and timing", "outputs": "Progressive decision workspace, scenarios, research and execution handoff", "data_required": "E2M market-intelligence and benchmark layers", "seo_intent": "Brazil expansion planning tool; market entry platform Brazil", "cta": "Hand the completed project to E2M for execution", "technical_difficulty": "High", "impact": "Very high" }, { "id": "entry-readiness-score", "name": "Brazil Entry Readiness Score", "route": "/brazil-entry-readiness/", "status": "live", "priority": 17, "phase": "Strategy", "problem": "Expose whether the company is actually ready to enter Brazil.", "user": "Founder, expansion lead", "inputs": "Product, demand, team, capital, compliance and operating assumptions", "outputs": "Readiness diagnosis and gaps to resolve", "data_required": "E2M decision framework", "seo_intent": "Brazil market entry readiness; Brazil expansion assessment", "cta": "Discuss the readiness gaps with E2M", "technical_difficulty": "Medium", "impact": "High" }, { "id": "entry-economics-calculator", "name": "Brazil Entry Economics Calculator", "route": "/brazil-entry-economics/", "status": "live", "priority": 18, "phase": "Economics", "problem": "Compare entry models by economics and commitment without a fake score.", "user": "CFO, founder, strategy", "inputs": "Operating assumptions and scenario variables", "outputs": "Comparable entry-model economics and scenario outputs", "data_required": "Entry Economics Index + benchmark layers", "seo_intent": "Brazil entry economics; Brazil entry model cost", "cta": "Ask E2M to validate the economics", "technical_difficulty": "High", "impact": "High" }, { "id": "market-entry-path-builder", "name": "Brazil Market Entry Path Builder", "route": "/brazil-market-entry-path-builder/", "status": "live", "priority": 19, "phase": "Planning", "problem": "Turn a Brazil objective into a sequenced entry path.", "user": "Expansion lead, PMO", "inputs": "Entry goals, commercial model, team and operating dependencies", "outputs": "Path hypothesis and next-step sequence", "data_required": "E2M entry framework", "seo_intent": "Brazil market entry plan; Brazil entry roadmap", "cta": "Ask E2M to execute the path", "technical_difficulty": "Medium", "impact": "High" }, { "id": "country-manager-capacity", "name": "Country Manager Capacity Calculator", "route": "/country-manager-capacity-calculator/", "status": "live", "priority": 20, "phase": "Leadership", "problem": "Estimate how much local leadership capacity the Brazil operation actually needs.", "user": "CEO, regional leader, expansion lead", "inputs": "Workstreams, team, customer load, partner load and operating complexity", "outputs": "Capacity diagnosis and leadership model", "data_required": "E2M operating-capacity framework", "seo_intent": "Brazil country manager calculator; country manager on demand Brazil", "cta": "Explore Country Manager / local leadership execution", "technical_difficulty": "Medium", "impact": "Medium" } ], "updated": "2026-09-24" }